Sr. Digital Manager

Sr. Digital Manager

Shanghai China
5-8 years
Not Specified

Job Description

Job Description :
At Amazon we continually look for opportunities to invent on behalf of our customers helping them to find and discover virtually anything they want to buy online. To this end we are building a range of advertising products that enhance customer experience and are integrated with our core e-commerce platform. We have developed products that demonstrates Amazon’s strength as a world class e-commerce platform and have integrated advertising into the shopping experience from first discovery to purchase.
The future of our business is compelling and we are focused on building a robust, innovative business enabling advertisers of all s. Our products range from e-commerce ads that integrate the power of familiar shopping features to visually stunning Kindle screensavers. We can reach customers on Amazon properties, both web and mobile, and across our ad platform. A strategically important part of our charter is to build a portfolio of self-service, cost per click advertising programs to enable all advertisers to engage with customers in relevant ways.
As a Digital Manager, you will help define your role working to identify controllable inputs which enable product teams to drive revenue and deliver great mobile customer experience. You will work closely with China marketing team and global tech team on mobile product development and feature optimization. The mobile tools includes but not limit to WeChat, mini apps, advertising console and seller central. Your day to day activities will change constantly as our business grows and you can expect to propose to create and establish programs that impact thousands of advertisers and build business cases to drive feature development with product and engineering teams. This is a critical role and your efforts will drive advertiser commitment, revenue growth and product improvements.
Basic Qualifications :
• Bachelor's Degree or equivalent experience
• Social CRM platform and database development, optimization and management experience
• Minimum of 5 years digital portal, WeChat feature, mobile APP related marketing tools experience
• Proven record of project management with business stakeholders across different regions and BU
• Strong capability to conduct data tracking and analysis
• Problem-solving passion and service orientation
• Attention to detail; prioritize multiple tasks simultaneously without sacrificing the ability to dive deep
Preferred Qualifications :
• Experienced digital marketing manager in B2B business
• Familiar with digital advertising tools
• Deep advertising and PPC experience a plus
• Advanced HTML and SQL skills

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