Regional Market Development Manager

Regional Market Development Manager

Thermo Fisher Scientific
Shanghai China
5-8 years
Not Specified

Job Description


Job Description :
Responsibilities:
Work with Cell and Gene Therapy leadership to develop and execute business growth strategies. Drive market demand by campaigns, including digital and face to face customer interactions. Launch new products and expand share of existing products.
  • Collect market intelligence to support business strategy formulation, and daily operational decisions.
  • Identify business growth opportunities, work out right value proposition to target customers and set up strategies to realize growth.
  • Manage Cell Biology portfolio to expand market share, including set appropriate price level, formulate right product mix to meet customer’s needs and expand profit at the same time.
  • Work with Global Market Development team, to execute business growing campaigns.
  • Maintains and build up marketing work processed by coordinating information and requirements with related operational departments; participating with and providing resources to Regional Market Development (RMD) roles.
  • Maintain and check out marketing effectiveness to ensure marketing investment (labor, time, money) have been utilized in an effective and efficient manner.
  • Lead and organize marketing excellence projects, to analysis effectiveness and efficiencies of current marketing activities, and work out improving projects for future marketing activities.
  • Build up a productive and creative learning marketing team.

Minimum Requirements/Qualifications:
  • At least 5 years of marketing experience.
  • Strategic thinking, logical and analytical.
  • Positive communication style, strong willingness to support, great sense of ownership, demonstrate can do altitude, result driven.
  • Excellent communication skills (listing and expressing), and presentation skills.
  • Be capable of handling conflict and changes.
  • Master or higher degree in Cell Biology and related disciplines.

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