MA Product Manager - Genotyping

MA Product Manager - Genotyping

Thermo Fisher Scientific
2-5 years
Not Specified

Job Description

Job Description :
Key Responsibilities:
  • Strategy/tactic development and execution related to achieving platform and reagent performance objectives on Microarray Genotyping and Agrigenomics, include:
    • Market Segmentation
    • Channel Development
    • Advocacy (Partnership and Key Opinion Leader Development)
    • Product Branding
  • Responsible for product management on new Genotyping and Agrigenomics products, including product launch, pricing, marketing campaign, et al
  • Responsible for new product competitive strategy to achieve market position objectives within relevant profitability bounds.
  • Makes strategic recommendations or decisions regarding market opportunities and controllable spending.
  • Responsible for regular marketing event and seminar.

What you'll need to succeed:
The successful candidate will be required to interface with cross functional teams including, Sales, Distributors, Business Units and Other Regional Marketing Managers/Product Managers therefore excellent communication skills are a key requirement for the role
  • Depth of Marketing Knowledge with at least 2+ years of marketing experience, including expertise in market assessment, market segmentation, product launch planning/execution and product lifecycle management.
  • Depth of Market Knowledge with at least 3+ years of industry experience, including expertise in medical device product portfolios, customer applications and unique needs, and product performance attributes
  • Honed Tactical Skills ranging from customer needs identification/definition to market, competitive analysis and collateral development
  • Strong Customer Focus including value proposition development, needs identification, training development, experience in the field with sales force and customers, and a bias towards responsiveness
  • Highly effective interpersonal skills and Emotional Intelligence that has resulted in positive relationship building, openness, and good team work, all with a high degree of ethical standards, proficient in working in a matrix environment.
  • Strong ethical and principles driven individual

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