Head of Digital Marketing Development

Head of Digital Marketing Development

Ericsson India Global Services Private Limited
Beijing China
10-13 years
Not Specified

Job Description

As the tech firm that created the mobile world, and with more than 54,000 patents to our name, we’ve made it our business to make a mark. When joining our team at Ericsson you are empowered to learn, lead and perform at your best, shaping the future of technology. This is a place where you're welcomed as your own perfectly unique self, and celebrated for the skills, talent, and perspective you bring to the team. Are you in
Come, and be where it begins.
Our Exciting Opportunity
We are now looking for a Head of Digital Marketing Development in China, who will be an expert in Digital Marketing, Analytics and Web Development. The position is part of the Group Function Marketing & Communications (GFMC) within Market North East Asia(MNEA). The position reports to the Head of Marketing & Communications MNEA.
You will
  • Plan for the long-term goals and overall strategies of the Digital Marketing Development
  • Design the digital marketing capabilities, which include tools, platform and skill cross MNEA, promote new tools and ways-of-working
  • Apply data driven in the operation and drive the measurement such as contact growth, traffic, reach, engagement and leads generation.
  • Develop innovative digital marketing plan and lead the execution by working with partners and cross team.
  • Manage accounts & platforms for paid B2B marketing activities
  • Drive projects implementation related web marketing

To be successful in the role you should have
  • Minimum of 10 years’ experience in web management or digital marketing. Consulting experience is a strong merit.
  • Experience from digital marketing, analytics and web management
  • Experience as team leader
  • Interest and knowledge of digital marketing and digital customer journeys
  • Strong communication skills and get buy-in across an organization
  • High ambitions to meet stakeholder expectations
  • Experience from working in a dynamic and fast changing environment

What´s in it for you
Here at Ericsson, our culture is built on over a century of courageous decisions. With us, you will no longer be dreaming of what the future holds – you will be redefining it. You won’t develop for the status quo, but will build what replaces it. Joining us is a way to move your career in any direction you want; with hundreds of career opportunities in locations all over the world, in a place where co-creation and collaboration are embedded into the walls. You will find yourself in a speak-up environment where empathy and humanness serve as cornerstones for how we work, and where work-life balance is a priority. Welcome to an inclusive, global company where your opportunity to make an impact is endless.
What happens once you apply
To prepare yourself for next steps, please explore here: https://www.ericsson.com/en/careers/job-opportunities/hiring-process

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