General Manager

General Manager

Morgan Philips HK Ltd
0 - 50 Years
Not Specified

Job Description

Job Description :
Job Description
Job Title: General Manager (Confidential Search)
Location: Shanghai, China
Reporting Line: Global CEO
Our client is a European based, the No. 1 leading luxury brand in this category with unexpected innovation and established a heritage based on quality. PRINCIPLE ACCOUNTABILITIES:

  1. Develop and lead our Client’s APAC strategy
  • Manage the strategy and execution of our Client APAC business including planning, revenue forecasting, and business analysis to inform go-forward plans for online and offline growth and efficiency
  • Work collaboratively with our Client’s corporate international leadership team to develop and execute the strategy for expansion in the region
  • Develop and implement business plans to ramp up business development and awareness of the company’s brand portfolio
  • Position our Client’s brands competitively; monitor competitor product efforts, site changes, and industry trends; work proactively to sustain the strength of brands and products
  • Work collaboratively with licensees to develop and execute critical action plans including product initiatives, e-commerce, wholesale and retail distribution efforts, and digital and social media marketing:
  • Online: Assess, formulate and execute online channel strategy to boost sales performance on all major e-commerce platforms in the region
  • Offline: subject to regulations, explore potential offline strategy
  • Lead APAC business development
    • Formulate a development strategy that generates new business pipeline; incorporate regional and categorical nuances into the sales strategy
    • Source and recruit a business development team that prospects, qualifies, and closes new licensing and direct-to-retail deals
    • Take a hands-on approach to business development; work closely with the business development team to drive sales activity and close deals
    • Leverage your network of contacts to schedule discussions and meetings with target licensing and retail prospects
  • Establish, manage, and optimize a high-performing APAC team
    • Serve as leader and manager of the APAC team
    • Source, recruit and select top talent for the team
    • Mentor and lead the Shanghai team; plan and execute talent retention strategies
    • Coordinate for the delivery of training, career and talent development that retains talent and strengthens the business
    • Observe team performance and provide regular feedback and coaching to help team members maximize their contributions.
  • Oversee brand and marketing management
    • Own partner licensee relationships; Train, develop and ensure licensees are adhering to the standards of their agreements
    • Coordinate and align brand marketing, guaranteeing the most up-to-date brand information is conveyed to
    • Monitor regions’ performance and proactively troubleshoot and correct challenges relating to key contractual and operational issues
  • Manage daily APAC operations
    • Assume ownership of Regional P&L; develop annual budget and KPIs and collaborate inside and outside the organization to achieve the target. Allocate resources effectively to maximize efficiency and profitability.
    • Support accounts receivable and collections activity
    • Manage and monitor office business expense to budget; proactively adjust the budget to achieve P&L goals
    • Lead and facilitate productive communications between Shanghai and other corporate office; ensure that local employees are informed and aware of corporate initiatives and directions related to their job responsibilities
    • Establish a formal framework for the timely and transparent reporting of business matters to group corporate team

    • Have 10 or more years’ experience in beauty, fashion, online and offline retail or skincare industry
    • Be a driven self-starter with executive-level leadership qualities
    • Have extensive hands-on experience leading all aspects of a business operation including business development and sales, brand management and marketing, and P&L management
    • Possess both online e-commerce and offline (skincare/beauty retail) channel experience and knowledge; understand rapidly changing landscape of retail environment Experience in China e-commerce, including route to market, key distribution platforms and players, legal and regulatory issues, etc.
    • Possess an extensive network of contacts in the licensing and retail sectors in China
    • Be a decisive problem solver with the ability to assess situations quickly, consider options, and choose a path forward - Results-oriented and good execution
    • Have experience working independently and exhibit excellent communication skills
    • Have a deep understanding of the market and consumer in China
    • Be fluent in Mandarin and English
    • Have earned a Bachelor’s degree, MBA preferred

    Qualified and interested Parties please apply with your CV and latest salary in Word format to
    Please note, that while Morgan Philips welcomes and appreciates all candidate response, volume of replies allows us to respond to short-listed candidates only.
    Resumes are collected for recruitment purposes only.

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