Digital Analyst

Digital Analyst

AXA Group Operations Malaysia Sdn Bhd
Hong Kong
2-50 years
Not Specified

Job Description

Job Duties:

  • Work closely with data units for data extraction and regular reporting and to perform ad-hoc duties as assigned

  • Responsible for the tag installation and management for digital ad campaigns%27 data trafficking

  • Partner with developers, end users and control units to ensure projects aligned a proper control standard

  • Liaise and manage vendors %26amp; internal parties to ensure timely and accurate implementation.

  • Analyze user behavior and target funnels. Provide insights and make recommendations for web and app enhancement and other related projects.

  • Conduct A/B testing to optimize web and app usability, efficiency and conversion.

  • Degree holder or above in digital marketing related disciplines

  • Min. 2-year experience in managing social media accounts, and online media agency experience would be an advantage

  • Familiar with Facebook Instagram Advertising, Google Analytics, Google Ads and other digital channels

  • Strong understanding of current online marketing concepts, passionate in digital trend

  • Well-organized, detail-minded, self-motivated, high responsibility

  • Able to work independently, good team player, proactive and analytical Excellent communication, interpersonal, presentation skills

  • Excellent command of written and spoken English and Chinese

Would you like to wake up every day driven and inspired by our noble mission and to work together as one global team to empower people to live a better life Here at AXA we strive to lead the transformation of our industry. We are looking for talented individuals who come from varied backgrounds, think differently and want to be part of this exciting transformation by challenging the status quo so we can push AXA - a leading global brand and one of the most innovative companies in our industry - onto even greater things. In a fast-evolving world and with a presence in 64 countries, our 166,000 employees and exclusive distributors anticipate change to offer services and solutions tailored to the current and future needs of our 103 million customers.

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