About our Client
Our client is a renowned high-end fashion and lifestyle retailer with strong retail and online presence in Hong Kong and Greater China. Having experienced rapid retail growth with multinational designer labels, they are well placed to continue their aggressive omni-channel expansion and a Loyalty Marketing Manager is sought to join their team.
About the Role
Reporting to the Director and managing a team of 3, you are responsible for growing revenue by retaining customers, driving incremental spend and loyalty, and distilling customer feedback into insights that marketing and cross-functional partners can act on to improve the customer experience and optimize business operations. As an individual, you will be responsible for driving strategy and overseeing the execution of the email, direct mail and rewards loyalty programs, as well as for advancing targeted and one-to-one customer communication from conceptualising marketing campaigns, to defining framework and building automation. Being the team lead of this department, you will compile, synthesize, disseminate and socialise customer insights from multiple touch points, both quantitative and qualitative so you can translate insights into actionable recommendations.
Click "Apply Now" to apply for this position or call Karen Cheng at +852 3180 4921 for a confidential discussion. All information collected will be kept in strict confidence and will be used for recruitment purpose only.